Milk makes all the difference

Milk is and remains in high demand from consumers across the globe. And, not only the conventional „white“ drink, but increasingly innovative product variants.

  • Forecasts indicate that in the coming years, global sales of „white milk“ (fresh and UHT) will continue to grow. China and Latin America in particular are important growth markets
  • Also making headway are yoghurt based beverages and yoghurt mixes containing fruit juices
  • Increasingly popular too are mixed drinks made of milk and chocolate or coffee
  • Moreover, probiotic, soy and rice beverages, as well as whey drinks and smoothies continue to conquer point-of-sale shelves in supermarkets



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