SIG - Sport & Energy

Fit into the future

Sport and energy drinks are showing stable growth rates. The trend towards functional food products also continues to benefit this segment.

Beverages that enhance mental and physical performance continue to be popular. Sales of sport and energy drinks with performance enhancing supplements are growing accordingly
New products in innovative packaging formats and shapes are conquering the market

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Wellness on the road

Wellness, fitness and lifestyle are catchwords that characterize the lives of many consumers. Sporting activities and beverages intended to enhance fitness are part of that scenario.

Demand for beverages with functional supplements is growing. Many consumers not only want to quench their thirst, but also like to feel better, do something for their health and assist their physical regeneration after sporting activities
Such beverages have to be stimulating, support the vitamin balance, enhance the natural immune system or compensate lack of minerals
Permanent availability is a key requirement. Sport drinks need the right size of package (0.5 liter is generally ideal) for convenient storage and transportation
Convenient handling is also important

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Sensitive contents in flexible packaging

The ingredients of sports and energy drinks are sensitive and require particularly protective and flexible packaging systems.

Packaging for sports & energy drinks have to be lightweight and flexible for ease of carrying and stowing
They must be recloseable after opening
An appropriate barrier has to maintain the integrity of the aroma and ingredients of the beverage throughout its entire shelf life
It is equally vital that the valuable and sensitive ingredients are effectively protected from the light

For more information about our packaging solutions use the link at the right side, please.

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