SIG - Food

Heading for growth

The global market for liquid food products and those with chunky content, such as soups, sauces, tomato based items, baby food or desserts has grown steadily in the past and will continue to expand further in the future. Alternative forms of packaging are playing an increasingly significant role.

The biggest markets with the greatest choice of products are Western Europe and Asia. Both regions will expand further in the coming years
Key market segments are soups and tomato based products. Their market shares will grow further in the next few years. Moreover, smaller segments such as sauces and desserts will exhibit high growth rates in the future
Packages made of carton are foregoing ahead

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More time for healthy enjoyment

In many societies, nutritional and eating habits are changing permanently. Meals have to be practical and time saving. Hence, growth is predominant in the sector of convenience food: consumers are looking increasingly to products that can be prepared or consumed conveniently and individually. The focus is again on aspects such as health and fitness, enjoyment and consumption on the go.

Ready to serve, ease of handling, rapid preparation, individual portions, suitable for consumption on the go: characteristics like these are becoming ever more important for consumer food products. Consequently, convenience is considered to be the key trend in the food products sector
Other important issues are health and fitness. Consumers are demanding food products that are as natural and tasty as possible, and aimed at promoting health and well-being. In this context, functional foods are gaining in importance: products with added supplements such as vitamins are increasingly in demand
Enjoyment must not miss out either, and quality is playing an important role. Increasingly, consumers are willing to pay more for premium, healthy food products
New, exotic flavors are in demand. Consumers are trying out dishes from faraway places and often buy instant meals rather than obtaining the elaborate exotic ingredients and preparing them at home
Another trend is „snacking“: small portions for consumption between mealtimes are becoming increasingly popular

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Gentle filling, attractive presentation

Given the innumerable demands consumers make on modern food products, it is evident that the packaging must offer a diversity of integrated characteristics - from convenient carrying and handling to optimal protection of the contents and attractive presentation of the product itself.

The packaging must maintain the minerals, vitamins, flavor, color, but also the consistency of the food products involved
Handling, weight and format play an important role: the packaging must be lightweight, unbreakable, easy to transport, simple to open and close again
A wide range of packaging formats is required in order to provide just the right portion, be it for professional catering or for households
Packaging must be readily disposable and not create bulky waste
It must be modern and attractively designed in order to present the product appealingly
It must also offer excellent barrier properties to protect the precious ingredients as for example vitamins

For more information about our packaging solutions use the link at the right side, please.

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